In all I was trying to get 2 points across:
- You shouldn't ignore the Mobile Web - because it's the future.
- Microsoft have recently released a new tool to help develop for the variety of devices/browsers used to access the web when mobile - http://mdbf.codeplex.com/
Are you a Windows Phone developer? If so, you could be getting rewards for the apps you build and the success they achieve by joining Nokia's DVLUP program.